SPACC的LOGO設計以主要概念為夥伴、循環、環保與永續,藉由具象的方式來呈現主題
該LOGO設計揭示了倡議最主要概念:夥伴、循環、環保與永續;首先兩手交握與無線符號延伸為雙方的積極參與、同時也有循環永續的意涵,其次以山與水的形象呈現,與環保、自然等概念相互呼應,其中山水的設定充滿包容與流動的意涵,LOGO設計利用認知中的種種元素形成一種環境、自然循環不止、永續前進的的概念,LOGO左右對稱,不僅呈現穩定的型態;以灰綠色做為基底的顏色,讓人有種潔淨有條理的感覺。
這樣的色彩印象對於氣候行動永續夥伴倡議來說,與主辦方對於該議題所希望呈現的角度一致。
中文與英文則以較為現代化的黑體字為主,整體筆劃粗細一致,帶來堅實與穩重的質感,展現出自信且可為人信任的感覺。
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The LOGO design reveals the main concepts of the initiative: partnership, recycling, environmental protection and sustainability; firstly, the handshake and the wireless symbol extend to the active participation of both parties, and also have the meaning of recycling and sustainability, and secondly, it is presented in the image of mountains and water , which echoes the concepts of environmental protection and nature, among which the setting of landscape is full of inclusiveness and flow.
LOGO design uses various elements in cognition to form a concept of environment, natural circulation, and sustainable progress. The LOGO is symmetrical on the left and right, which not only presents a stable shape; the color based on gray green makes people feel clean and organized. a feeling of. Such a color impression for the Partnership for Climate Action Sustainability is in line with the perspective the sponsors wish to present on the topic. Chinese and English are dominated by relatively modern bold fonts, and the overall stroke thickness is the same, bringing a solid and steady texture, showing a feeling of confidence and trust.
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