The LOGO design reveals the main concepts of the initiative: partnership, recycling, environmental protection and sustainability; firstly, the handshake and the wireless symbol extend to the active participation of both parties, and also have the meaning of recycling and sustainability, and secondly, it is presented in the image of mountains and water , which echoes the concepts of environmental protection and nature, among which the setting of landscape is full of inclusiveness and flow.
LOGO design uses various elements in cognition to form a concept of environment, natural circulation, and sustainable progress. The LOGO is symmetrical on the left and right, which not only presents a stable shape; the color based on gray green makes people feel clean and organized. a feeling of. Such a color impression for the Partnership for Climate Action Sustainability is in line with the perspective the sponsors wish to present on the topic. Chinese and English are dominated by relatively modern bold fonts, and the overall stroke thickness is the same, bringing a solid and steady texture, showing a feeling of confidence and trust.